Hair Thinning in Women: Why Your Hair Is Changing & What You Can Do About It

In partnership with Viridian

Many midlife women experience hair thinning and loss, with stress, nutrient intake and hormonal changes all being key factors. The experts from Viridian are here to explain why it might be happening and what you can do about it.

It usually starts subtly. Your ponytail feels thinner. Your parting looks wider in certain light. There’s more hair on your brush than you remember. For many experiencing hair thinning in women, it can feel sudden. You swap shampoo. You try a volumising spray. But hair rarely changes without reason.

Hair is living tissue. It responds to what is happening inside the body — stress levels, hormones, nutrient intake. Often, it is one of the first places internal shifts show up, particularly during periods linked to stress and hair loss or perimenopause hair loss.

As Aimée Benbow BSc (Hons) MSc ANutr, Nutrition Director at Viridian, explains, “the appearance of our hair is not only a marker of our outward health, but also an indicator of our health in general.”

In other words, thinning isn’t simply cosmetic. It is biological.

Periods of prolonged stress can trigger increased shedding a few months later, a common pattern in stress-related hair loss. Hormonal fluctuations, during perimenopause or through illness, can gradually make strands finer over time. Iron levels, thyroid function and protein intake all influence how strong and resilient hair remains.

Which is why quick fixes often disappoint.

If the cause is internal, the solution needs to work internally too.

An Inside-Out Plan For Healthier Hair

Recognising that hair thinning in women is rarely driven by one single factor, ethical nutrition company Viridian has developed the Tri-Hair System as a three-step system to help nourish hair growth, from both the inside and out.

Rather than focusing on one trending ingredient, the triple-action approach combines targeted nutritional support with evidenced plant-based oils and scalp care. A formulation rooted in science and infused with botanicals, designed to support those experiencing hair loss.

Step One: Hair Support Complex

The foundation is daily nutritional support in a convenient capsule delivering 11 vitamins, minerals and plant-based phytonutrients.

“Hair growth relies on several nutritional pathways, so the formula is designed to support iron status, thyroid function and structural nutrients together,” explains Aimée.

Iron supports oxygen delivery to the scalp and selenium plays a role in thyroid function, which influences hair growth. Biotin contributes to the maintenance of normal hair, while copper and vitamin C support structure, pigmentation and protection against oxidative stress.

The aim is not to overload with one nutrient, but to support the internal foundations that allow hair to grow well, particularly where hair thinning is linked to nutritional status.

Step Two: Organic Hair Growth Liquid

The second step is a unique oral blend of carefully cold-pressed organic plant seed oils, including organic millet extract, pumpkin seed, flaxseed oil as well as rosemary and evening primrose oil.

Naturally rich in essential fatty acids, evening primrose oil supplies polyunsaturated fatty acids needed for important physiological processes involved in normal hair growth.

One teaspoon (5ml) is taken daily with food, and it complements micronutrient support with targeted plant-based oils that nourish hair at a structural level, supporting those concerned about thinning hair.

Step Three: Organic Hair Restore Serum

The final step focuses on the scalp.

Viridian’s Hair Restore Serum is a 5-in-1 topical, non-greasy treatment that works by stimulating the scalp as well as nourishing and moisturising the scalp and helping to detangle and soften the hair.

This lightweight blend of nourishing, organic cold-pressed plant seed oils such as argan, evening primrose and safflower all work together to contribute to hair lustre and shine. Cold-pressing the organic oils means they retain their quality.

Herb essential oils, lavender, rosemary, thyme are combined with the plant seed oils which can be massaged into the scalp, absorbing into the follicles to help boost circulation and overall scalp and hair health.

Making a Difference in 12 Weeks: Results From a User Trial

To explore how this combined approach performed in practice, Viridian ran a 12-week user trial involving 69 women and men across different life stages experiencing hair thinning.

By week 12:
• 72 per cent reported noticeable new hair
• 78 per cent reported improved hair growth
• 70 per cent reported reduced breakage
• 79 per cent reported increased shine
• 82 per cent reported improvement in dandruff

Participants also reported feeling more positive about their hair overall.

The findings suggest that when internal nutrition and scalp care are addressed together, gradual but visible changes may follow for those managing hair thinning in women and related concerns.

The Viridian Tri-Hair System Box Set